Alibaba Leverages Tech To Strengthen IP Protection As China Makes Progress

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Alibaba Group released an intellectual property report yesterday to highlight its brand-protection efforts. The report shows that 96% of proactively removed listings eliminated before a single sale took place, and rights holder takedown requests declined 32% year-over-year, a result of the e-commerce giant’s contineous efforts to strenghthen IP protection on its online retail platforms.

China Money Network

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