Sequoia Leads $30M Round In Hong Kong Travel Booking Platform Klook

Sequoia Capital has led a US$30 million series B round in Hong Kong-based travel activities booking platform Klook, according to a company announcement.

New York-based Wecapital Group, existing investor Matrix Partners China and China Growth Capital also participated in the round.

Founded in 2014, Klook works directly with attraction managers and owners around the world to offer "in-destination services" to travelers at lower prices than traditional travel agencies.

The company currently offers over 10,000 tickets to activities in over 80 destinations. In 2016, over five millions bookings were made by users from around 30 countries.

It previously raised a US$5 million Series A round from Matrix, China Growth Capital and CVC Capital’s chairman Francis Leung in 2015.

"After the series A round, Klook’s team showed their executive abilities and accurate judgement of the market. We are glad to continue supporting their development," said Zhang Ying, founding managing partner at Matrix.

The platform plans to use the latest proceeds to expand its presence in the global marketplace, enabling travelers to buy tickets for attractions, special activities, WiFi, transportation, food and shopping.