While global growth gained ground in recent years, ASEAN continues to lead in economic performance. In 2018, ASEAN countries achieved a collective GDP growth of 5.3%, compared to the world’s GDP growth at 3.9%. With rapid urbanization and increasing affluence of the 634 million Southeast Asian population (of which 400 million would achieve middle-class status by 2020), the region continues to offer robust growth opportunities for businesses that are willing to expand their businesses there [1].
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